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What is the role of SEO and ORM in digital marketing?

ORM (Online Reputation Management) in digital marketing means monitoring, influencing, and protecting your business’s image across the internet. It involves responding to reviews, creating positive content, managing search results, and ensuring what people find when they Google you is accurate and favorable. A key component of ORM is engaging with audiences via review sites, social media, blogs, and more. If you’re a beginner, The Digital Doon guide—“What Is ORM in Digital Marketing: A Beginner’s Guide & Sites List” —breaks it down step-by-step, with examples of sites to monitor and use for managing your reputation. Visit The Digital Doon for practical tips, tools, and site lists that help you master ORM, build trust with customers, and boost your brand’s credibility online. Email Us: [email protected]