Discussions

Performance-driven digital marketing powerhouse Wisoft Solutions, headquartered in Dubai, is officially launching its Indian operations with a new office in Bengaluru, marking a significant milestone in its global expansion

Founded in 2010 as a mobile messaging and marketing service in the GCC, Wisoft has, over more than 15 years, transformed into a full-spectrum digital marketing powerhouse. It now caters to clients across Saudi Arabia, the USA, and numerous GCC regions

Their roots in SMS marketing laid a strong foundation for their evolution into areas such as performance marketing, SEO, social media, design, and automation.

🏁 Why India?
India’s digital landscape is booming. Projected to reach ₹1.12 lakh crore (INR 112 000 crore) in advertising by 2025, with a CAGR of 23.5%, the market presents immense opportunities

High smartphone penetration, increasing video consumption, and a growing appetite for AI‑powered marketing make India a strategic choice for Wisoft’s next phase of growth.

🌐 What Wisoft Offers in Bengaluru
With the launch of its Bengaluru office, Wisoft is bringing a strong portfolio of services designed to cater to Indian businesses seeking measurable marketing impact:

Performance Marketing & Lead Generation – Tailored campaigns aimed at attracting high-quality, intent-driven leads.

AI‑Driven SEO – Advanced strategies to improve search rankings and organic traffic.

Social Media & Influencer Campaigns – Engaging content to increase brand visibility.

WhatsApp API Integration & SMS Automation – Enhancing customer communication and engagement.

UI/UX‑Optimised Websites – High-converting digital interfaces.

Creative Services & Branding – Data-backed brand identity development

🎯 Leadership Perspective
Saji S Nair, Founder and CEO, emphasizes India’s fast‑growing digital ecosystem and highlights Wisoft’s vision for cross-border synergies: “Our expansion into Bengaluru is a significant step towards fostering cross-border synergies and delivering measurable impact for Indian businesses.”

Sangeetha Saji, Managing Director and Director of Operations, echoes this sentiment: “Our value proposition lies in blending global best practices with local market insights… Wisoft’s performance‑first approach ensures high‑intent leads, optimized conversions and sustainable digital growth.”

💡 Why Bengaluru?
Bengaluru is India’s IT & startup hub, making it a logical choice for Wisoft’s entry into the Indian market. The city’s fusion of innovation, entrepreneurship, and digital infrastructure aligns perfectly with Wisoft’s performance-driven, tech-enhanced marketing ethos.

🌍 What This Means for Indian Businesses
Indian companies now have access to international-standard digital marketing strategies that blend GCC‑proven expertise with US and regional success models, customized for the local market. With a strong emphasis on ROI, lead quality, conversion optimization, and data-driven tactics, Wisoft aims to help Indian businesses scale effectively in the digital era.

As Wisoft Solutions opens its doors in Bengaluru, it brings not just a new office, but a pledge: measurable results, global best practices adapted for the Indian market, and a relentless performance-first approach. For businesses ready to grow digitally, this new venture offers a significant opportunity to partner with a seasoned international agency rooted in innovation, data, and results.